MEDIA/RETAIL |

Media & Retail

We can design games to suit any client and reader profile. These may range from classic Bingo style games for popular newspapers to Portfolio Stock Market games for quality newspapers.

Weekly magazines provide an ideal vehicle for specialist games that reward existing readers and can attract new readers. Non-media clients in both the manufacturing and retail markets have also benefited from our promotions. Tesco and Safeway have used our games to increase store traffic whilst clients such as Pepsi and Burger King have used our games to sell more product.

WWTBAM - THE MIRROR
Promotion

The Mirror agreed a licencing deal with Celador, the makers of the incredibly popular Who Wants To Be A Millionaire gameshow. A scratchcard was distributed in the Mirror and contained a series of answers, mirroring the TV format. To find the question, readers had to buy the Mirror each day for 14 days and then correctly scratch off the corresponding answer. Revealing 3 identical cash amounts during the promotion won a prize. A TV campaign supported the game launch.